Prudential Sells Real Estate Business…

Prudential is getting out of the real estate business, selling off its real estate brokerage and relocation services business to Brookfield Residential Property Services this week.

However, some Prudential real estate brokerage franchisees will be able to continue to use the Prudential brand, depending on the terms of their franchise agreements.

Brookfield residential real estate franchises will now operate in 50 U.S. states, 10 Canadian provinces, Mexico, and Portugal, along with plans to expand into Brazil, China, and India. It boasts a network of about 80,000 real estate agents and 2,800 real estate brokerage locations, according to the company. 

"This transaction creates a global employee relocation services and real estate franchising leader," Graham Badun, CEO of Toronto-based Brookfield Residential Property Services, said in a statement. "We have now increased the breadth and depth of our service offering, keeping pace with the evolving needs of our clients around the world."

The terms of the sale were not released. 

Source: Brookfield Residential Property Services

About Ady Simion (Realtor and Public Notary)

Ady Simion was named in the Top 1% of all agents for NRT LLC a subsidiary of Realogy that operates a variety of real estate offices under brands such as Coldwell Banker, Sotheby's International Realty, Century 21, The Corcoran Group, and the technology-based brokerages ZipRealty and Climb Real Estate. NRT has 787 offices and 47,000 sales associates. Selling and buying property can be very stressful but with the right agent it can be profitable and a fun experience. Ady is also a Notary Public and being a people person he wants to help negotiate for his clients making their transactions as smooth as possible. Ady’s goals are simple: He wants to be the best source of information on the Los Angeles area Real Estate market, as he assists clients through each transaction with care and professionalism. He is proud of his large referral base of clients who have placed their trust in him over the years. Why him, when there are so many good people out there?!?! • Sellers will have their property exposed to the largest team of sales professionals in the world by far. Coldwell Banker Agents sale more homes than anyone else. • Buyers will have the opportunity to view more properties exclusively. • And most importantly when you hire him you get a whole team working for you not just “only one person”. Ady Simion started his Professional Career as an Insurance Agent, and then mastered the Mortgage Industry focusing on helping buyers and sellers achieve their life dreams. He now is an Agent with the Largest Residential Real Estate Company in the nation and the world, Coldwell Banker, at the Pasadena office which is the leader in the areas in which he specializes. After finishing College Ady has consistently been a Top Producer in every office/business he worked at. He speaks English, Romanian and Spanish. Real Estate is constantly changing and working with an agent that has been involved in the Real Estate buying/selling process most of his life is always beneficial for clients. Call, text or e-mail him or just stop by to say Hi and ask any real estate questions you may have.

Posted on December 11, 2011, in Uncategorized. Bookmark the permalink. Leave a comment.

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